The Journal

Brainspotting, Money, and our Fear of Being Seen

Part 4 of 6 in the series on therapist and practitioner pricing. Start with Why Deeply Trained Therapists Undercharge.

Brainspotting works because of something so deceptively simple. A fixed eye position, held steady, gives access to material the thinking mind can't reach on its own. It's precise yet huge-intuitive, it's body-based, and it asks a practitioner to stay present with things that are often difficult to witness.

If you're Brainspotting trained, whether as a therapist, a coach, or a somatic practitioner, you already know how much is required of you in that room. Stillness. Attunement. Staying with the tail of the comet. Trusting the process. Having the discipline to not fill silence, not rush the process, not need it to look a certain way.

And yet Brainspotting practitioners, across the board, tend to charge less than the depth of that work would suggest.

A modality that trains both therapists and practitioners, and a pattern that shows up in both

Brainspotting sits in an interesting place. Unlike EMDR, it trains licensed therapists alongside coaches and body-based practitioners who work outside a clinical license. That range is part of what makes the community so rich. It's also, I've noticed, part of what makes the pricing conversation extra complicated.

If you're a therapist doing Brainspotting, there can be a pull to price it like standard talk therapy, even though what you're actually holding is far more intensive (especially if you're venturing into offering actual intensives that incorporate Brainspotting). If you're a coach or practitioner doing Brainspotting, there can be an added layer of doubt about whether you're “allowed” to charge premium rates at all, because you sit slightly outside traditional clinical structures.

Different starting points, but the same underlying pattern. A part that manages how visible, how successful, how well paid you're allowed to be.

The specific fear Brainspotting practitioners carry

I want to name something I've noticed that feels particular to this modality. Brainspotting work often involves long stretches of quiet processing. The practitioner isn't performing expertise or spouting psycho-education in the way that talking modalities sometimes invite. You're not narrating your skill. You're simply staying present while someone else's system does the work.

This can create a strange internal experience for the practitioner. Because so much of the session is spent in stillness, a part can start to whisper that the work isn't really work. That you're not doing enough to justify much of a fee at all. That real value looks like visible effort, not steady presence.

This is worth challenging wholeheartedly. The steadiness you're holding in that stillness is the beauty and the skill of this process. It took years to develop the capacity to stay that present without needing to intervene - and so many counsellors and talk therapists still find this impossible. That is precisely what someone is paying for, even in the sessions where very little appears to happen from the outside.

Being seen as the actual fear underneath

There's a deeper layer I see often in Brainspotting practitioners specifically, and it connects to the nature of the modality itself. Brainspotting is intimate work. The practitioner is right there, watching closely, attuning deeply to things that are usually hidden.

For a practitioner who has spent their career helping other people be truly seen, charging a premium rate can trigger an unexpected fear: being seen themselves. Raising your rate, naming your worth publicly, standing behind a fee that reflects your actual skill, all of that requires a kind of visibility that can feel far more exposing than sitting quietly across from a client.

If part of you avoids charging what you're worth because charging that much would make you more visible, more successful, more seen, that's useful information, and we can turn towards it rather than push it away.

What actually helps

The same principle applies here as anywhere else in this work. You don't override a protective part. You get curious about it. You ask what it's afraid would happen if you charged appropriately and stood behind that fee without flinching. You listen for the answer rather than assuming you already know it.

This is not about becoming someone who performs confidence. It's about resolving the actual internal conflict so that naming your fee stops requiring a seemingly insurmountable act of courage every single time.

If this is landing

If you're a Brainspotting trained therapist, coach, or practitioner and this pattern feels familiar, this is exactly the work I built Permission to Expand to hold. It's a personalised, IFS-informed audio coaching session designed to meet the part of you that's been managing your visibility and your pricing, not to talk you past it, but to actually understand what it's protecting.

You've spent years learning how to stay present with what's hardest to witness. You're allowed to let yourself be witnessed too.

If this is the pattern you recognise, Permission to Expand was built to meet the part of you that manages your pricing.

Book Permission to Expand